October 14th MacBook Live Event!

Stay tuned for more updates as 1PM EST approaches!

All times denoted in EST and older timepoints are towards the bottom

14:04 That’s it… its demo time! Final stock price is 105.19 or -5.07

14:03 “Q: Did Apple design the motherboard in house?
A: Yes.” [Gizmodo]

14:03 “Q: You’ve put a lot of work into the new touchpad, do touchscreens not make sense?
A: Steve: so far it hasn’t made a lot of sense to us.” [Engadget]

14:02 “Q: Are we going to see a netbook?
A: Steve: In terms of netbooks, that’s a nascent market that’s just getting started.” [Engadget]

14:01 “Q: Are you going to have matte screens or just go with glossy glass ones? How about with reflection problems?
A: Just glass, and we’re going to compensate for the reflection from pushing more light through the back. And, since these are notebooks, you can position it any way you want.” [Gizmodo]

13:59 Stock check 105.87 or -4.17

13:58 “Q: Is the MacBook upgrade going to steal some demand from the MacBook Pro?
A: Pros buy MacBook Pros. So we’re going to see a refresh demand in both spaces.” [Gizmodo]

13:57 “Q: What’s the status of the 17-inch MacBook Pro.
A: It’s also being refreshed.” [Gizmodo] Note: 17inch specs in demo room [CrunchGear]

13:56 “”Blu-ray?”
Steve: “Blu-ray is just a bag of hurt. It’s great to watch the movies, but the licensing of the tech is so complex, we’re waiting till things settle down and Blu-ray takes off in the marketplace.”" [Engadget]

13:56 “Q: Why isn’t HDMI or Blu-ray in there? And Display Port is?
A: HDMI can’t drive our 30-inch display, so we put in Display Port.” [Gizmodo]

13:55 “Q: Do you have first dibs on this NVIDIA chip?
A: Steve: We’re the first taking it to market, but it’s up to them.” [Engadget]

13:54 “110/70 is Steve’s blood pressure. This is all Steve is going to talk about Steve’s health today.” [Gizmodo]

13:53 There is now a Q&A section… I’ve never seen this before… in the past year+ I’ve seen Apple’s townhall liveblogs

13:51 Stock recap…. 107.20 or -3.06

13:44 In stores tomorrow!

13:43 “Second model, $1599, adds 2.4GHz processor, 250GB hard drive and a backlit keyboard.” [Gizmodo]

13:43 “It’s going to come in two models — $1299 for the new MacBook 13.3-inch display, 2GHz Core 2 Duo… that’s $700 more affordable for these Pro features.” [Engadget]

13:42 $1300!!!

13:42 5 hours of battery life, and uses the 9400M

13:41 New MacBooks… like the Pro but smaller… hardware is almost the same as the Pro

13:40 MacBooks will be $999 instead of $1099… they are the best selling Macs ever!

13:39 24″ LED backlit display, 1920×1200 resolution, iSight and mic, speakers…

13:38 Yup! “Three connectors on this new 24-inch Display: MagSafe connector, USB connector and Mini Display Port.” [Gizmodo]

13:37 Gizmodo says that Jobs let leak that there are new displays too

13:37 “So again at $1799.” “We have a second model at $2499, gives you a 1.86GHz CPU and SSD — available in early November.” [Engadget]

13:36 “We’re putting the 9400M in the Air, adding a 120GB hard drive, and we’ve got a 128GB SSD as an option — in addition we’re putting in a mini display port.” [Engadget]

13:33 “And of course, 802.11n, Bluetooth… .95 inches, our thinnest MBP ever. It’s going to come in two models. The first, $1999, 15.4 inch display, 2.4GHz Core 2 Duo, 2GB of DDR3 RAM, NVIDIA 9400 and 9600. We have a second config at $2499, you get a faster CPU with double cache, 4GB RAM, double graphics memory, 320GB hard drive.” [Engadget]

13:32 Use mini display port for monitors up to 30inches (DVI)

13:30 5 hours of battery on the 9400 and 4 on the 9600… you can switch between the 2 GPUs for extra power or extra battery time

13:29 “here’s also a 9600M GT, which is the “state of the art mobile graphics”, with 32 parallel graphics cores, 120 Gigaflops and 512MB video memory. They’re including BOTH of these in the MacBook Pro.” [Engadget]

13:26 Unibody is made of 1 piece… stock check.. 108.18 or -2.01

13:25 Backlit keyboard, iSight and mic, stereo speakers, magnetic latch, motion sensor, aluminum unibody (Brick), LED-backlight display, mini display port, environmentally responsible!

13:23 This will be in the new MacBook Pro

13:23 “Two finger gesture = pinch and rotate for zooming and panning. Three finger gestures = swiping between photos. Four fingers = expose and app switching” [Gizmodo]

13:22 39% larger tracking area, multi-touch, glass for less friction, entire trackpad is button, multi-button via software and new 4-finger gestures

13:21 New trackpad… large multitouch glass trackpad

13:20 “NVIDIA GeForce 9400 M — it’s an amazing chip. Chipset and GPU on one die — 70% is the GPU, 16 parallel graphic cores, 54gigaflops of graphics performance, 5 times faster than Intel integrated graphics”

13:18 Jobs (Steve) is back out to talk about nVidia (graphics processor manufacturer) and Apple

13:16 “We discovered if we started with a thick piece of aluminum we could make a lighter and stronger part. So we make it from a solid piece of aluminum.”

13:13 First a discussion on how a MacBook Pro is made sturdy and rigid

13:11 Jony Ive (SVP Design) is out to talk about new discoveries in building notebooks

13:10 BTW, my stock ticker is going and Apple is now down 0.62 from when I last posted the market info

13:09 1 out of every 3 dollars is spent on the Macintosh…

13:05 5) Marketing

13:04 Tim Cook, COO is talking about how Macs are better… 1) their computers 2) better software 3) compatibility 4) Windows Vista

13:00 Here we go!

12:57 At this time, 3 minutes before the start, Apple’s stock is +0.59 at 110.85. Let’s see how Apple does!

12:35 BTW (by the way), this is all brought to you by CrunchGear, Gizmodo, and Engadget!

12:30 I have my lunch and I’m waiting impatiently for this to start!

10:14 New leaked pictures of MacBook Pro removable battery and hard drive [Engadget]

07:27 Rumors are already flying around that the price of $800 is not real and that the starting price of the new MacBooks will be $1300. [Engadget]